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CONTACT
PHONE HOTLINE: +49 (0) 89 123 456E-MAIL: hello@power.com
CONTACT
PHONE HOTLINE: +49 (0) 89 123 456E-MAIL: hello@power.com
en
es
CONTACT

IOT SENSORS

We connect the physical environment with the digital ecosystem.

IoT sensors enable the space to respond in real time to people, products and environmental conditions, integrating directly with DEX Suite and DEX IoT.

PRESENCE SENSOR

Detects movement in front of the display.

  • Automatic screen activation
  • Intelligent power on for energy saving
  • Triggering of contextual content
  • Ideal for shop windows and high traffic areas
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IOT_1

BRIGHTNESS SENSOR

Dynamic adjustment according to environment.

  • Ambient light measurement
  • Automatic brightness control
  • Energy optimization
  • Adaptation to interior and shop window
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IOT_2

RFID (LIFT & LEARN)

Product-screen interaction.

  • Raised product detection
  • Automatic content activation
  • Real-time comparative information
  • Ideal for experiential retail
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IOT_3

MAGNETIC POSITION SENSOR

Handling control.

  • Detects lifted or returned product
  • Triggers associated content
  • Integration with interaction analytics
  • Applicable in showcases or displays
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IOT_6

CONFIGURABLE PHYSICAL BUTTONS

Direct interaction at the physical point.

  • Manual activation of options
  • Language or content selection
  • Immediate control in showroom or technical room
  • High operational reliability
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IOT_5

AIR BUTTON (NON-CONTACT)

Hygienic and safe experience.

  • Proximity activation
  • No physical contact
  • Integration with kiosks or displays
  • Ideal for healthcare or retail environments
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IOT_4
CONNECTED ARCHITECTURE

SENSORS AS A LAYER OF OPERATIONAL INTELLIGENCE

IoT sensors are part of the DEX ecosystem. They enable presence, product or environmental conditions to trigger content and generate structured data to optimize operation in real time.

REAL-TIME ACTIVATION LAYER

Sensors act as triggers within the DEX ecosystem.
Presence, product manipulation or environmental conditions automatically trigger content, campaigns or scenarios defined by business rules.

  
RULES ENGINE AND CONTEXTUAL LOGIC

Activation is not binary: it is based on configurable rules.
It is possible to define conditions such as time slot, product category, occupancy level or type of space to dynamically adapt the content.

  
DATA CAPTURE AND STRUCTURING

Each interaction generates operational data: exposure time, activation frequency, manipulation or dwell time.
This data is structured and stored for further analysis and continuous optimization.

  
INTEGRATION WITH ANALYTICS AND DEX VISION

Sensors can be combined with visual analytics systems to enrich context.
This allows cross-referencing physical interaction data with audience metrics and content performance.

  
MULTICHANNEL ORCHESTRATION

Activation does not affect only one screen.
It can synchronize LED, stretch, kiosks or Retail Media, generating coordinated experiences throughout the physical space.

  
CENTRALIZED MANAGEMENT FROM DEX IoT

All devices are configured and monitored remotely.
Firmware update, parameter adjustment and homogeneous deployment in multiple locations under the same control model.

  
SERVICE MODEL

TECHNOLOGY WITH OPERATIONAL RESPONSIBILITY

The value is not in the device, but in how it is integrated, deployed and managed within your operating model.

1
EXPERT ADVICE
We help you define the right solution from a technical and operational point of view, aligned with your real environment.
2
ACCOMPANIED IMPLEMENTATION
We manage the deployment in a structured way, coordinating phases, teams and quality standards.
3
EXECUTION WITH OWN EQUIPMENT
We have in-house technicians that guarantee control, consistency and traceability in each installation.
4
CONTINUOUS SUPPORT
We offer maintenance and support to ensure availability and response to incidents.
5
FLEXIBLE PROCUREMENT MODELS
We provide leasing and financial structuring options adapted to each project.
6
DIRECT MANAGEMENT OF GUARANTEES AND SLA
We centralize the relationship with manufacturers and define service levels according to operational criticality.
FREQUENT QUESTIONS

KEYS TO SENSOR INTEGRATION

Critical aspects on activation architecture, data capture, operational continuity and centralized control within the DEX ecosystem.

HOW DO THEY DIFFER FROM A CONVENTIONAL SCREEN?

They allow the physical space to stop being static.
They activate content, collect data and generate contextual logic in real time, connecting physical behavior with digital strategy.
HOW DO YOU INTEGRATE WITH DEX SUITE?

The sensors are connected through the DEX IoT module, which acts as the management core.
Activation rules, behavioral parameters and network deployment are configured centrally from the platform.
DO THE SENSORS OPERATE IN ISOLATION?

No.
They are part of a connected architecture that allows to orchestrate multiple devices: LCD, LED, stretch, kiosks or Retail Media, generating coordinated experiences.
DO THEY CAPTURE PERSONAL DATA?

No.
Presence, brightness or position sensors operate without individual identification.
They are designed to comply with privacy regulations and operate under anonymization models.
WHAT KIND OF DATA CAN BE OBTAINED?

Frequency of activation, interaction time, product handling, occupancy by zone or behavior in front of a display.
This data allows you to optimize layout, content and commercial strategy.
IS IT POSSIBLE TO DEFINE ADVANCED ACTIVATION RULES?

Yes.
It is possible to configure combined conditions (schedule, category, traffic level, active campaign) so that the content responds to business logic and not only to a physical event.
ARE THEY SCALABLE IN MULTI-SITE NETWORKS?

Yes.
The architecture allows homogeneous deployments in multiple locations with centralized governance and controlled local adaptation.
DO THEY REQUIRE FREQUENT MAINTENANCE?

No.
They are industrial devices designed for operational stability.
Remote monitoring allows preventive maintenance and parameter updating without constant physical intervention.