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STRETCH SCREENS

Unconventional format for unconventional spaces.

Stretch displays allow the integration of digital communication in shelves, racks, showcases and architectural spaces where a traditional display does not fit.

Designed for continuous operation and centralized management within the DEX Suite ecosystem.

16:4 / 32:9 FORMAT

Extended horizontal design.

  • Ideal for shelves and racks
  • Integration in retail furniture
  • Digital replacement of promotional strips
  • Discreet but impactful communication
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HIGH BRIGHTNESS

Visibility in retail environment.

  • Up to 1,000-1,500 nits depending on model.
  • Excellent aisle readability
  • Automatic brightness adjustment
  • Uniformity in extended format
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24/7 OPERATION

Prepared for continuous operation.

  • Certified commercial panels
  • Industrial electronics
  • Optimized thermal stability
  • Extended service life
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INTEGRATED SOC (TIZEN / WEBOS / ANDROID)

Direct execution of content.

  • No need for external player
  • Direct integration with DEX Suite
  • Remote management
  • Reduction of failure points
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FURNITURE-INTEGRATED INSTALLATION

Designed to fit.

  • Mounting on shelves and headboards
  • Integration in showcases
  • Adaptation to commercial architecture
  • Clean design with no visible cables
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MULTI-SCREEN SYNCHRONIZATION

Coordinated communication.

  • Synchronized playback by category
  • Management by store, region or network
  • Campaign activation
  • Integration with pricing and retail media
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CONNECTED ARCHITECTURE

DIGITAL LINEAR AS PART OF THE COMMERCIAL ECOSYSTEM

Stretch displays are not simply visual supports. They are integrated into a connected architecture that synchronizes pricing, promotions and category strategy in real time.

CENTRALIZED MANAGEMENT OF THE DIGITAL SHELF

Remote management from DEX Suite of all stretch screens by category, store or region.
Massive update of campaigns, creatives and messages in real time without local intervention.

 
DIRECT INTEGRATION WITH PRICING SYSTEMS

Synchronization with ERP, active promotions and business rules.
The visual message on the shelf is automatically updated when the price, offer or stock changes.

 
COORDINATION WITH DIGITAL LABELERS (ESL)

Total coherence between electronic pricing and promotional communication.
The shelf ceases to be a fragmented support and becomes a synchronized digital unit.

 
ORCHESTRATION BY CATEGORY AND PLANOGRAM

Content activation according to category, location within the shelf or implementation strategy.
Dynamic adaptation to planogram changes or seasonal campaigns.

 
CONTEXTUAL AND DATA-DRIVEN ACTIVATION

Integration with IoT sensors or traffic data to trigger specific messages by hot zone or customer behavior.
Shelf content can respond to the reality of the point of sale.

 
SCALABILITY IN A MULTI-STORE NETWORK

Architecture prepared for massive deployments in supermarkets or organized retail.
Homogeneous governance from headquarters with controlled local adaptability.


 
SERVICE MODEL

TECHNOLOGY WITH OPERATIONAL RESPONSIBILITY

The value is not in the device, but in how it is integrated, deployed and managed within your operating model.

1
EXPERT ADVICE
We help you define the right solution from a technical and operational point of view, aligned with your real environment.
2
ACCOMPANIED IMPLEMENTATION
We manage the deployment in a structured way, coordinating phases, teams and quality standards.
3
EXECUTION WITH OWN EQUIPMENT
We have in-house technicians that guarantee control, consistency and traceability in each installation.
4
CONTINUOUS SUPPORT
We offer maintenance and support to ensure availability and response to incidents.
5
FLEXIBLE PROCUREMENT MODELS
We provide leasing and financial structuring options adapted to each project.
6
DIRECT MANAGEMENT OF GUARANTEES AND SLA
We centralize the relationship with manufacturers and define service levels according to operational criticality.
FREQUENT QUESTIONS

KEYS TO LED DISPLAY INTEGRATION

Critical aspects on architecture, processing, operational continuity and centralized control in stretch devices.

HOW DO THEY DIFFER FROM A CONVENTIONAL SCREEN?

Their ultra-wide format (16:4 / 32:9) allows them to be integrated directly into shelves, headboards and shelves without altering the furniture.
They do not replace a traditional display: they digitize the horizontal space where the purchase decision takes place.

CAN THEY BE SYNCHRONIZED WITH DIGITAL LABELERS (ESL)?

Yes, they can be coordinated with electronic tagging systems to ensure consistency between price and promotional message.
When the price or offer changes, the visual content can be automatically updated from the same platform.

ARE THEY INTEGRATED WITH ERP AND PRICING SYSTEMS?

Yes, they allow synchronization with ERP, promotional rules and active campaigns.
This avoids discrepancies between communication and commercial data, reducing operational errors in the store.

DO THEY WORK 24/7 IN RETAIL ENVIRONMENTS?

Yes, these are commercial displays certified for continuous operation.
They incorporate electronics prepared for thermal stability and prolonged operation in high traffic aisles.

DO THEY REQUIRE AN EXTERNAL PLAYER?

Depends on the model. Many incorporate SoC (Tizen, WebOS or Android) compatible with DEX Suite, which allows direct execution of content and reduces points of failure.
In specific projects, external players can be integrated if required by the architecture.

CAN THEY BE MANAGED IN MULTIPLE STORES FROM THE HEAD OFFICE?

Yes, management is completely centralized.
Campaigns can be segmented by region, store, category or type of establishment, maintaining homogeneous governance throughout the network.

DO THEY ALLOW CONTEXTUAL OR CATEGORY ACTIVATION?

Yes, they can be activated by product category, seasonal campaign or even through integration with IoT sensors.
This allows to adapt the message according to hot zone, traffic or commercial strategy.

WHAT IMPACT DO THEY HAVE ON THE RETAIL MEDIA STRATEGY?

Stretch screens turn the shelf into a new advertising activation point.
They allow monetizing spaces by category, brand or campaign, with centralized control and performance measurement.