At the Plaza de las Americas Mall in Puerto Rico, shoppers enjoyed a promotional Christmas campaign. At the request of agency JWT, SIA Interactive set up 4 interactive kiosks as part of the promotion.
Hugo Boss launched its new fragrance, Energise. To coincide with the presentation of a new commercial, the agency Circus Event organized a roadshow at universities in Spain and Andorra with a virtual reality game developed by SIA Interactive.
Ruiz Foods, the most important packaged Mexican food manufacturer in the United States, called upon SIA Interactive to develop a game for its website with the company’s character, PacoMan.
At the request of C3 Advertainment, SIA Chile presented the game “Choose your Path to the University” at the Universidad de las Américas booth, during the Santiago Book Fair.
For the 7th Exhibition of Photography Equipment and Systems, Photo 2005, JWT asked for a Virtual Reality development for the booth of its client Energizer.
In the first edition of the real estate trade show Salón Inmobiliario in Buenos Aires, Banco RIO’s agency Luongo y Herrero selected SIA Interactive to promote product Super Mortgage at its booth, with the game Find the Logos.
At the test-match between Argentina and South Africa, the agency Zheta Advertising Marketing asked SIA Interactive to set up two interactive kiosks for the brand Telecom Personal, official sponsor of the rugby team Los Pumas.
At the request of the UniWorld Group, SIA Interactive developed an online 3-D game as part of the launch of the new Ford Fusion in the USA on the “Grown and Sexy” website.
Schweppes is an official sponsor of the Tennis Masters Series in Madrid. To warm up for the tournament, the firm called upon SIA Interactive to implement a virtual tennis match. The game was part of a series of activities organized by Schweppes's advertis
Felipe Sommer, CEO at SIA America Corp, was invited to give a presentation on the expert panel for the automobile sector at the 2005 Consumer Forum. The forum was organized by market research consulting firm Forrester Research, which specializes in techno
Skanska, the third largest construction firm in the world, participated for the sixth time in the trade show Argentina Oil & Gas 2005. SIA Interactive received a call from Studio Quadra, Architecture & Communications to develop a trivia game for the compa
The Schering Laboratory participated in the 50th Hospital Congress in Oviedo, where it presented its product Remicade. Schering's agency, Carpe Diem, asked SIA Interactive to develop and implement a Moves Race to entertain booth visitors.
Brugal & Co., leading Dominican company that manufactures high-quality rum, has re-launched its website and included an online pool game developed by SIA Interactive.
At the request of ad agency Intermark, SIA Interactive installed the Virtual Penalty Kicks game at the booth set up to celebrate Sporting de Gijon's one hundredth anniversary at the Asturias Trade Show.
For the holidays, SIA Interactive set up interactive modules with touch screens at several branches of kids clothing store Duracell. To play the games, children just had to touch the shop window with their fingers.
SIA Interactive develops and implements the game Virtual Penalty Kicks at several malls in Mexico. The game was personalized for the brand Gillette at the request of the agency Promolatina.
SIA Interactive presents a new concept of interactive advertising and entertainment were people interact with a commercial, a game or a catalogue by using their own body as the mechanism for interaction.
Through the agency First Group, the brand L&M again called upon SIA Interactive to offer high-impact activities at its nightclub parties across Spain. This time, the solutions included a 4-person Trivia game and a Dance Competition for 2.
Since April 29th, the Chesterfield Moves Race has been played with SIA-Cameraction technology. The game was developed and implemented by SIA Interactive at the request of the First Group agency
The 14th edition of the UNICEF fundraising program Un Sol para los Chicos [A Sun for Children] aired on August 13th on Channel 13. SIA Interactive implemented numerous interactive games for this year's edition.
Gillette, an official sponsor of Major League Baseball, chose SIA Interactive to develop a virtual baseball game as part of a promotion that took place during the baseball tournament held from August 5-September 11.
As part of an integral proposal made by the agency Visual Argentina, SIA Interactive developed 5 games that utilize SIA-Cameraction technology for the Coca-Cola booth at the Rural Expo 2005.
Nearly 13,000 people participated in the games Put Together Your McCombo and Tractor Race. The solutions were developed by SIA Interactive at the request of agency Smash BTL, for the booth of its client McDonald's at the Rural Expo 2005.
Kraft Foods of Mexico called upon SIA Interactive to do a Canoe Race and a 3-D Rally Race and to implement the games at 156 branches of supermarket chains Wal Mart, Soriana, Gigante and Comercial Mexican.
Taking advantage of its sponsorship at Expo El Gourmet 2005, Danette hired SIA Interactive (through promo agency Ideapolis ) to develop two personalized games for the brand.
Maseca, a leading manufacturer of flour and Mexican tortillas, hired SIA Interactive to do a series of interactive games that will be utilized throughout the 2005 promotional campaign at all events where the brand is present.
SIA Interactive develops a Budweiser Slot Machine to offer the beer brand a solution easy to maintain based on product consumption for branches of wholesale chain Sam's Club.
Makita, has chosen SIA Interactive to develop its interactive promotional events in 2005. The screaming race was watched by the audience on the giant stadium screen.
Profuturo GNP, a retirement management fund, participated in Expo Management 2005, a major business event held in Mexico City. SIA Interactive implemented the game “Dreams” with SIA Cameraction technology.
The lottery La Primitiva was a sponsor at an important event held at the Universidad Complutense in Madrid. At the request of the agency Tactics Europe, SIA Interactive implemented an interactive virtual reality game.
With the 2006 World Cup in Germany just a year away, MasterCard hired SIA Interactive through its promotional agency Momentum - McCann Ericsson to implement the Virtual Penalty Kicks Game in shopping malls located in Costa Rica and Panama.
As part of the warm-up to next year's Soccer World Cup, Budweiser launched an important promo based on product consumption. The promo was based on Virtual Penalty Kicks, a game developed by SIA Interactive.
The home appliances retailer Red Megatone opened its third branch in the city of Salta. Once again, through its promotional agency M&C, the firm called upon SIA Interactive to implement the Megatone Mega-Safe, a promo similar to the one offered when the c
SIA Interactive announces the launch of the SIA Immerview HMD-100, a Virtual Reality visor that offers stereoscopic vision. Thus SIA has become one of the few companies across the world to develop and produce Virtual Reality devices for its own use and th
During February and March, a promotion was developed for the brand Nike Woman at traditional department stores El Corte Inglés in Spain. SIA Interactive developed a dance game with 3-D animation based on the brand's latest TV commercial.
After its success in 2004, snowboard sponsor Ballantine's is again promoting its brand at theme parties at the best spots across Spain. Once again this year, SIA Interactive set up its game Virtual Snowboard on Virtual Reality platforms with a helmet and
Like in 2004, SIA Interactive was part of the launch of the 2005 MotoGP World Championship, at the request of the well-known tobacco firm. On this occasion, the agency First Group called upon SIA to develop a Sound Trivia game.
At the request of Chapter 5 BTL agency, SIA Interactive offered its first promotional development in Greece. The solution consisted of a screaming race for snack brand Cheetos.
With more than 160 companies participating in 15 different countries, 310 registered players and a total of nearly 3,000 games placed, CircuSia came to an end on January 28 th. This promotion was an original idea developed by SIA Interactive as a way to t
At the request of the Ehsbrann agency, SIA Interactive developed the game Chandon 187, in which participants must trap bottles of the product by using the proprietary technology SIA-Cameraction.
SIA Mexico handled the entertainment at this year's Kellogg's Sales Convention. SIA developed a series of interactive and entertaining solutions so that the executives would enjoy a different, enjoyable work experience.
SIA Puerto Rico develops the Virtual Reality game Get Stains out with Clorox for the launch of the product Clorox Colors. For over a month, the booth visited the most important shopping centers in Puerto Rico.
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