On 15 November, the 3rd edition of Creamfields Buenos Aires was held: this is the largest dance party in the world. At the request of promotional agency The Sales Machine, SIA Sistemas developed an interactive light and electronic music booth for the agen
From 27 October to 2 November, the 5th International Land Transport Trade Show 2003 was held in Santiago, Chile. SIA Chile set up a multi-player truck race for Kaufmann S.A., official representative of Mercedes Benz in Chile.
From 4 October to 23 November, the promotion Grab yourself a Fanta took place at Wal Mart supermarkets. Participation in the promo was linked to product purchase. SIA Mexico developed a Photo Puzzle, which was installed on interactive kioscs that rotated
From 6-10 October, Expo Chedraui was held in the city of Veracruz. This expo is the national convention of suppliers of Chedraui, an important Mexican chain. SIA Mexico installed "Virtual Super 3-D" at the Nestlé booth. Super 3-D is an interactive game th
From 1 November through 30 January, the Samsung Electronic Mexico Digital Experience Road Show will be traveling to cities through Mexico. In order to support the brand in the segment of family entertainment, SIA Mexico constructed 6 stands (4m x 4m each)
In coincidence with the race at the Hnos. Rodríguez racetrack, SIA Mexico developed the Wonder Gran Prix promotion at Supermercados Gigante. This Mexican supermarket chain is official sponsor of Formula Cart runner Michel Jourdain.
From 6-10 October, the V International Exposition of Oil, Gas, and Related Products was held at the Costa Salguero Expositions Center. SIA Sistemas developed a multiplayer rally race for Cameron Argentina, the affiliate of the leading manufacturer of valv
At the end of every September, the celebration of Carthaginians and Romans is held in Cartagena (Murcia, Spain). At the request of the Delfín Group, SIA Spain developed a Screaming Battle for Amstel beer (owned by Heineken España S.A.). In the battle, par
From 6 to 28 September, the 58th edition of the Bicycle Tour-Spain took place, and Ford was the official car of the tour. Promotional agency Markline Ogilvy called upon SIA Spain to create a race against the clock for 5 racers. The race took place on a tr
From 28 July to 1 August, Confitexpo 2003 took place at Expo Guadalajara. This is the 18th International Exposition of Candy Manufacturers. At the request of Grupo Contraste, SIA Mexico set up two jet skis for candy brand Adams at their business center lo
Well-known brand Halls just launched Halls Creamy on the market. This is a new type of hard candy.
To promote the new candy during the product's launch, agency RA Eventos developed a 3-month promotion and called upon SIA Mexico to develop and implement t
Once again A sun for Children was a true celebration. The organizers, UNICEF and Channel 13, again called upon SIA Sistemas to develop a series of interactive games for the traditional annual program to raise funds for children.
NIKE just launched its new soccer shoes on the Latin American market. To promote the new NIKE Shot , the firm hired SIA Mexico. The solution was a dance machine that included a 3-D soccer game.
Between the months of May and October of this year, Telefónica Movistar has again organized Movi-City and Movi-Beach. These two events have become classics during summers in Spain. The Delfín Group marketing agency again chose SIA Interactive to develop a
During May and June, SIA Mexico presented the Minis and Tia Rosa Screaming Race at supermarket chain Soriana. Both brands belong to the Wonder company (part of the Bimbo group).
To accompany the release of the Disney movie "Finding Nemo", Natura Mayonnaise launched a game with the same name at various supermarkets. At the request of the GPG Agency, SIA Interactive developed an interactive game with touch-screen monitors.
The Sabritas Triathlon was off and running during the month of June. This was an entertaining promotion developed by SIA Mexico for the snack's brand; the triathlon took place at different supermarket chains in the northern part of Mexico City and the met
From 9-14 June 2003, the XXVII Spanish Congress of Gynecology and Obstetrics took place at the Cantabria Festivals Palace in the city of Santander.
At the request of the Gablons by Status agency, SIA-RPM developed an entertaining Virtual Reality game for
From 2-11 May, a promotion for Ariel Liquid Soap (a product of Procter & Gamble) took place at Carrefour supermarkets in Spain. With the slogan "The Most Entertaining Way to Give Gifts", SIA-RPM developed a personalized slot machine for the brand.
On 11 May, the 3rd annual Motorcycle World Cup took place in Jerez de la Frontera, Spain. SIA Interactive was there with two games: multiplayer Virtual Reality motorcycle races (at the request of Zenit Promoción & Patrocinio) and 3-D Screaming Race (order
Between 27 March and 27 April, the exposition Alcobendas ¡qué diferencia! took place in Alcobendas, Spain. SIA Interactive was called upon to develop and install 3 interactive and Virtual Reality games: Memory, Question-and-Answer Trivia, and Virtual Pena
SIA Mexico presented its interactive Virtual Reality and 3-D game solutions for sales points at the XX Annual Retailers Convention & Trade Show ANTAD 2003.
From 25-27 February, the Feria CIT 2003 took place at the Palacio Municipal de Congresos in Madrid. This is the most important credit card event in Spain Cards. SIA Interactive was hired by the Sentido Común agency to develop Virtual Penalty Kicks and Gue
At the request of Bustamante Publicidad, SIA Interactive developed a Virtual Reality game to introduce Colgate Total's new toothpaste formula. The promotion was performed at the Carrefour Argentina supermarket chain.
SIA Interactive introduces its SIA-MP1 multiplayer engine, a platform that allows many people to play simultaneously at individual or groups competitions.
SIA Sistemas introduces its new branch, SIA America Corp. The company is based in Florida, and it brings the North American market all of the interactive marketing solutions that it already offers in other countries.
Biking at Carrefour took place during the months of January and February. It was an entertaining amusing promotion developed by SIA México for client Nestlé at a well-known Mexican supermarket chain.