August 26th was the awards ceremony for Excellence in Exporting granted by the newspaper La Nación and TCA. SIA Interactive received an award in the Technological Innovation category.
Through the agency Cuatromanos, the Isla Azul Shopping Center hired SIA Interactive to develop a pedal boat race that became the mall’s main attraction during the 2008 Olympic Games.
SIA Interactive was hired by the firm Maseca to develop and implement the interactive game “Promo Cart” at its supermarkets with a high affluence of Hispanic clientele in the state of Florida, USA.
Sony’s agency EURO RSCG hired SIA Interactive to develop a 10-meter long interactive floor to welcome guests to the launch event for its new line of microcomponents, Sony Genezi.
The shopping mall Plaza Norte 2 hired SIA Interactive through ad agency Mis Trece to develop four interactive game for its promotion “Shoppers Get a 10.”
For its booth in the Cirque du Soleil tent, Citibank hired SIA Interactive through ad agency Wunderman to develop an interactive game: “Virtual Tightrope Walker.”.
For its booth at the Batimat Expo 2008, the company Loma Negra hired SIA Interactive through its ad agency Bustamante Publicidad to develop three interactive games.
Two solutions were designed to present the benefits of Bank of America checking accounts: a Baseball Game with batting, step and trivia and a Video Booth with video capture to record visitor testimonies.
At the request of the agency Brandiacentral, SIA Interactive developed a game for the agency’s client Brisa. The game involved movement detection for 15 people who simultaneously “drove” a car down the highway.
At the Glaxo booth at the International Cardiology Congress, visitors were invited to play a trivia game with questions about the laboratory on touch screen monitors. Each participant had to correctly respond to questions on three different monitors to wi
As part of a Back-to-School promotion, Kellogg´s Central America hired SIA Interactive to develop “Back to Recess”, a question and answer game with a puzzle on a Promoman.
Through marketing agency Comunica+A, the company Línea Directa hired SIA Interactive to develop the interactive “Moves Race” game for its booth at the Motorcycle Show in Barcelona.
At the launch event for the cell phone company Claro in Argentina, SIA developed an interactive bar with state-of-the-art technology. When items were placed on the bar, Claro logos appeared in the spot where contact was made.
The Pradera Concepción Shopping Center in Guatemala asked SIA Interactive to develop and implement an interactive game based on the popular slot machine.
At the IMTM Tourism Expo in Israel, a virtual Bike Race was implemented at the Tel Aviv booth to present a tourism project. The game combined a virtual bike ride around the city with a trivia game on the city.
At the request of Makai Events, SIA Interactive developed the interactive game “Suzuki Running” for carmaker Suzuki. During the winter months in the United States, Suzuki was seeking an original way to promote its brand at outdoor events in different U.S.
Coca Cola Spain hired SIA Interactive through marketing agency Delfín Group to develop a “Lucky Safe” that gave participants the chance to win one of three exciting prizes.
The agency Leo Burnett called on SIA Interactive to develop a series of Interactive Screens to promote the summer campaign of the Banco de Crédito del Peru.
As part of a promo held at Pronto Shops located at Copec gas stations, Coca-Cola Chile hired SIA Interactive to develop the interactive “Discover the Logos” game and implement it on a PromoMan.
SIA Interactive developed, at the request of Latinsphere Advertising, an interactive data capture system to promote Verizon’s Internet services among the U.S. Hispanic community.
SIA Interactive was called on by the agency Ogilvy to create an impressive, customized solution for its client Amex. This marketing action was aimed at increasing participation in the promotion “Day and Night” at The Plaza of the Americas Mall.
SIA Interactive was asked by agency Estudio 6 to develope at Expo FIT, the tourism trade show held at La Rural Expo in Buenos Aires, a Cameraction “Park the Plane” Simulator for LAN airlines.
Maseca has entered a new business segment and to attract its target consumers in a novel, eye-catching way, the company called upon SIA Interactive to develope a Golf Simulator.
SIA Interactive received ths prestigious 2007 Sadosky Award for Applied Technology for its innovative developments Cameraction and Engine3D for Macromedia Flash at the awards ceremony organized by the Chamber of Software and IT Service Companies (CESSI) a
SIA Interactive developed the Centrum Catalogue on Promocarts to allow Wyeth to promote pharmacy products in different areas of the supermarket where the promotion was held.
The Delfin Group asked SIA Interactive to come up with a virtual multicountry soccer game to be used during the Educared awards, which were held in both Spain and Latin America and sponsored by the Telefónica Foundation.
The agency Tacti-K asked SIA Interactive to develop an Internet version of the game Night Driver for its client Unilever to use as part of the Rexona V8 campaign.
The agency Mass Hispanic hired SIA Interactive to develop Looking for Huggies, an interactive game aimed at increasing the brand’s presence among the Hispanic community in the United States.
SIA Interactive developed three interactive games: Steps Race, the Laugh Game and the Cameraction Catalogue. The games were used at Expo Tucumán for the bottling company Coca-Cola Guerrero, through marketing agency Raúl López Rossi.
SIA Interactive presented a Microcinema and developed an Interactive Wall for the Coca-Cola booth at the traditional Buenos Aires Rural Expo. The solution was implemented at the request of the advertising agency Grey Argentina.
SIA Interactive set up a jungle scene with a Screaming Race and Drums at the Mall del Centro shopping centers in Santiago and Rancagua to celebrate Children’s Day.
During the exclusive presentation of the BLUE MAN GROUP at the Santiago Arena, ENTEL PCS hired SIA Interactive to develop a “Drumming Race” for its booth.
At the request of the agency Activa & Comunica, SIA Interactive developed a solution for internet provider Speedy de Telefónica consisting of a multiplayer Screaming Race.
Alpina, a leading dairy manufacturer, held its first Interactive Promotional Event in Ecuador. As part of the “Alpina Oatmeal Drink Challenge,” a promotion created by the ad agency Plan Below, SIA Interactive developed a screaming race.
SIA Interactive developed 3 interactive solutions for AT&T. The games were used for the soccer games of the Superliga on the Hispanic market. The request came through the agency Relay Worldwide.
During the kick-off month of the America Cup 2007, Coca-Cola (Embotelladora Andina) asked SIA Interactive to create a Virtual Penalty Kicks for a promotion at supermarkets in Santiago de Chile.
As part of the 2007 edition of the International Car Show, SIA Interactive developed a Multiplayer Car Race with four play stations for the Lo Jack booth.
The carmaker Subaru attended the 2007 International Car Show at the Rural Expo and SIA Interactive developed new special effects for the booth’s interactive floor.
Sia Interactive was asked by The Bravo Group to develop a game for Dimetapp to fight criters (germs) until they are knocked out. The more critters knocked out, the more points gained to become a winner.
As part of Expoagro 2007, the agency The Blue Box hired SIA Interactive to implement a wireless trivia game at the booth set up to promote the rural supplement of the newspaper Clarín.
As part of the latest advertising campaign for Knorr, SIA Interactive developed the Flap your Wings Game for Unilever at the request of the agency Imagine.
